The business side of neuroscience

I stumbled across a helpful, straightforward article recently published by the employment engagement community, Hppy, which gives an accessible overview of brain basics for business.  

“If you can understand the process of your own brain and how sensory information, emotions, and thoughts impact you and your behaviors, you can begin to realize how it may impact the brains of others. This increased awareness of the brain and how it functions can give you an advantage in being a better leader and creating a better workplace.”

Couldn’t agree more. A basic understanding of brain science gives you the power to better understand both your own behaviors as well as that of your employees and competitors.  Put the power of knowledge in your corner and you’ll move from survive to thrive.